How to start a podcast on Spotify

So, you want to know how to start a podcast on Spotify? At Voice123, the largest and most trusted voice over marketplace for Spotify ad voice actors, we’ve helped countless creators bring stories to life. Whether it’s branded audio ads, narration, or podcast intros, voice actors add the polish that keeps listeners hooked. And since Spotify has over 100 million tracks and 5 million podcast titles, we’ll show you exactly how to start a podcast on Spotify step by step.

Why start a podcast on Spotify?

Spotify is more than a music platform—it’s one of the biggest podcast directories in the world. With over 696 million active users, Spotify has the built-in audience you need to launch, grow, and monetize your podcast. And the best part? You can start a podcast on Spotify for free.

But if you want to stand out from the noise, it’s not just about uploading episodes. Great podcasts mix digital storytelling, editing, and voice over talent to deliver a professional sound. That’s why hiring a voice actor on Voice123 makes all the difference!

What do you need to start a podcast on Spotify?

Before learning how to make a podcast on Spotify, let’s break down the essentials:

• A microphone – USB mics like Blue Yeti or XLR mics like Shure SM7B are common.
• Headphones – for monitoring audio.
• Recording & editing software – Audacity (free) or Adobe Audition.
• Hosting platform – Spotify for Creators lets you upload and distribute episodes directly.
• Voice overs – optional, but highly recommended for intros, ads, and polished transitions.

For more production help, check out our guide on how to start a podcast from scratch in 2025.

How to start a podcast on Spotify 

You can start a podcast on Spotify by following these steps: 1) Plan the podcast, 2) develop engaging content, 3) get good equipment, 4) record and edit, 5) host and publish on Spotify, and 6) promote your podcast. 

1. Plan your podcast

Decide on your topic, format, and audience. Will it be solo commentary, interviews, or narrative storytelling? This will shape your script and recording style.

2. Record and edit episodes

Record in a quiet space. Edit to remove filler words, background noise, and awkward pauses. Adding a professional voice actor for your intro and transitions can make your podcast instantly sound like a top-charting show.

Browse voice actors on Voice123 to record intros, character voices, or host-read ads.

3. Upload your podcast to Spotify

Here’s how to upload a podcast to Spotify:

• Create a Spotify for Podcasters account.
• Submit your RSS feed (from Spotify directly or another hosting service).
• Add your podcast details: cover art, description, and categories.
• Publish your first episode.

And that’s it—you’re officially a Spotify podcast creator.

4. Promote your podcast 

Promote your podcast through social media, collaborate with other podcasters, or interact more with your audience to grow your listenership. Starting a podcast requires consistency, dedication, and continuous improvement; the results ultimately depend on how well you promote the podcast to audiences. 

Now that you know the basics of Spotify podcasts, the question is how to start a podcast on Spotify for free.

How to start a podcast on Spotify for free

The good news? Spotify for Podcasters is free. You don’t need to pay to host or distribute episodes. You can even monetize later with ad opportunities.

If you’re asking, how to start a podcast for free, here’s the hack:

• Use free tools like Audacity for editing.
• Record with a USB mic.
• Upload directly via Spotify for Podcasters.

But if you want to sound professional from day one, invest in a polished voice over intro. It’s the easiest way to grab attention in the first 30 seconds.

How to upload a podcast to Spotify

You can upload a podcast to Spotify by using Spotify for Podcasters. 

• Start by creating an account on their website. 
• Claim your podcast by providing the RSS feed
• Manage your podcast through the dashboard. 

Alternatively, you can use a podcast hosting platform like Libsyn or Anchor. 

• Sign up for an account
• Upload your episodes in the best audio format, usually MP3. 
• Attach the necessary metadata
• Follow the instructions to distribute the podcast on Spotify. 
• Connect your hosting account
• Grant permissions
• Upon approval, your episodes will become available to Spotify’s users. 

Spotify’s advertising options allow you to reach a wider audience through curated playlists related to your podcast’s genre, and you can promote your podcast to specific demographics. You can also leverage Spotify’s podcast-specific features to increase audience engagement, like episode trailers, or you can incorporate Spotify Canvas – a visual component to create immersive and eye-catching artwork. 

Final thoughts on starting a podcast on Spotify

Learning how to create a podcast on Spotify is simpler than you think. With just a mic, free software, and Spotify for Podcasters, anyone can get started today. But if you want your show to stand out, add the magic of a professional voice actor.

At Voice123, you can find experienced podcast narrators and ad-read specialists who’ll give your show that studio-quality sound. Ready to hit record? Hire a podcast voice actor on Voice123 today and launch your Spotify podcast with confidence.

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