Marketing trends & tactics

Rick and Morty: image of the two main characters

Rick and Morty: how to best advertise creatively!

Wubba-lubba-dub-dub! If you’ve watched the popular sci-fi animated comedy Rick and Morty, you’ll know that this catchphrase was voiced by Justin Roiland, one of the Rick and Morty voice actors and co-creator of the show. The phrase actually means, “I’m in great pain; please help me,” and as nonsensical as it sounds, it’s a great …

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sports marketing

Sports marketing: Techniques that work in 2024

Ever heard the sports marketing joke: Why did the basketball team hire a sports marketing expert?  Because their sales were dribbling… Seriously though, advertising in sports is the creative storytelling cornerstone for unique products, like the New York Knicks’ oversized foam fingers or Dallas Cowboys-branded hammers. But it also involves more than just slapping a …

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How to send large video files: image of a man working on a laptop.

How to send large video files easily and painlessly!

How to send large video files (or how to share them) has become a daily issue for many. Especially from a business perspective, imagine the following scenario: You’re about to pitch to a client for the account of a lifetime, and you’ve just perfected your showstopper – the video. It’s catchy and creative; you’ve added …

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Academy Award-winning movies

Academy Award-winning movies: 5 Takeaways for directors

Academy Award-winning movies combine incredible sights, sounds, and storytelling with impressive acting. It’s why millions of viewers and nominees tune into each year’s show, anxiously waiting to hear which productions walk away with the night’s two most coveted trophies – the Academy Award for Best Picture and the Academy Award for Best Director. At Voice123 …

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Types of podcasts: The best options for modern marketers

Different types of podcasts offer 504.9 million global listeners unique audio experiences. So, incorporating podcast genres into your marketing campaign helps you engage with audiences and solidify your brand, products, and services. But, with numerous options, how do you find the best podcast types without having to trial and error each one?  At Voice123, where …

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brand voice

The best brand voice examples for your business

88% of marketers are turning to brand voices. Why? To build stronger customer connections and transform their business communication from a tiny whisper to a resounding roar! But the best brand voice examples go beyond catchy taglines and memorable logos. They encompass how your business communicates, whether written or verbal, to cement your brand in …

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How to come up with the best Instagram Story ideas!

Did you know that over 500 million users watch Instagram Stories every day? So, with the right Instagram Story ideas, you could expose millions of potential customers to your product/service creatively and engagingly. But why Instagram stories? Instagram Stories is the ideal platform to converse with customers through vibey content. That makes it a fantastic …

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How to tell a story: image of a man telling his colleagues a story around a boardroom table

How to tell a story that will have maximum impact

How to tell a story that captivates audiences is a hot topic of conversation because the greatest marketing strategies always start with a convincing story! Have you ever wondered why some classic stories often end with “…and they lived happily ever after”? It’s a storytelling standard. People relate to stories with happy endings. A catchy …

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