Marketing trends & tactics

Radio advertising

Radio advertising: Cost, examples & pro tips for 2025

At Voice123—the largest, most trusted voice-over network—you can hire professional voice actors for radio advertising. In this guide, we’ll help you plan radio advertising that drives measurable results, clarify the radio advertising cost, and share radio advertising examples you can use to inspire your next campaign. What is radio advertising? Radio advertising is when companies …

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What does a creative director do

What does a creative director do?

Have you ever wondered what does a creative director do or what makes creative direction so vital in filmmaking and content production? At Voice123, the world’s most trusted voice over network, we’ve collaborated with thousands of creative directors who shape the sound and style of award-winning films, ads, and campaigns.  Creative directors have one of …

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remote work policy

Remote work policy: how to create one that works!

Remote work policy – oooooh, doesn’t that give you the corporate shivers? At first, it does sound like bureaucratic jargon, but as the world adapts to changing circumstances (yes, COVID, we’re thinking of you) and technology advances, remote work has weaved its way into numerous organizations. But creating a policy that’s positive, forward-thinking, and adaptable …

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Amazon ads

Amazon ads: Your advertising strategy for 2025!

Amazon ads have become the digital marketplace’s secret weapon. In 2025, Amazon’s ad revenue soared past $60 billion, and brands that advertise on Amazon are seeing higher conversions and stronger product visibility than ever. At Voice123, your trusted platform for hiring Amazon voice actors, we understand how crucial high-quality advertising is for every business. Whether …

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Rick and Morty: image of the two main characters

Rick and Morty: how to best advertise creatively!

Wubba-lubba-dub-dub! If you’ve watched the popular sci-fi animated comedy Rick and Morty, you’ll know that this catchphrase was voiced by Justin Roiland, one of the Rick and Morty voice actors and co-creator of the show. The phrase actually means, “I’m in great pain; please help me,” and as nonsensical as it sounds, it’s a great …

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how to use ChatGPT

How to use ChatGPT to save time and resources in AV production

Since the release of ChatGPT in 2022, creative directors, marketers, and AV producers have adapted their workflows to use the latest AI tools. Learning how to use ChatGPT has enabled teams to deliver more ideas and produce polished, creative assets in less time and with fewer resources.  At Voice123—the largest and most trusted voice over …

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sports marketing

Sports marketing: Techniques that work in 2025

Ever heard the sports marketing joke: Why did the basketball team hire a sports marketing expert?  Because their sales were dribbling… Seriously though, advertising in sports is the creative storytelling cornerstone for unique products, like the New York Knicks’ oversized foam fingers or Dallas Cowboys-branded hammers. But it also involves more than just slapping a …

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How to send large video files: image of a man working on a laptop.

How to send large video files easily and painlessly!

How to send large video files (or how to share them) has become a daily issue for many. Especially from a business perspective, imagine the following scenario: You’re about to pitch to a client for the account of a lifetime, and you’ve just perfected your showstopper – the video. It’s catchy and creative; you’ve added …

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