If you’re a business owner and a retail veteran of the past two years, you’ll know only too well how much everything around us has changed. That includes the way businesses need to reach out to their customers. If you’re serving as your company’s scriptwriter as well, this article is for you because what used …
The do’s and don’ts of the best commercial scriptwriting Read More »
Okay – we know what you’re thinking: As a business owner, you’re awesome enough; you don’t need to change the name of your business. If it ain’t broke, there’s no need to fix it, right? Well, that depends. Our suggestion is that if Facebook can do it, anyone can. Meta changed the game. Again. Facebook …
Change the name of your business and be awesome! Read More »
Okay – so are you sitting in front of your computer screen worrying about how to create a fantastic marketing campaign? You’re not alone. John Lennon suggested that everything is rehash, so It’s time to innovate! Wait no — maybe your idea is too outside of the box and it won’t catch on. Or maybe… …
Good communication is the foundation of all good relationships. While the regurgitated relationship advice may seem obvious and redundant, it looks like businesses are just beginning to catch on. Transparency is a growing priority for people. In 2013, employee feedback company Tiny Pulse surveyed over 300 companies around the world. From 40,000 anonymous responses, transparency was …
How to be transparent and why transparency truly matters Read More »
Yup, we’re serious: avoid Facebook, Instagram and WhatsApp for good. Why? Because of a cataclismic day: October 4th, 2021. It started out like any other day. The sun was shining, the birds were chirping. All was as it should be. Then, disaster struck! Facebook, Whatsapp, and Instagram went down around the world. And all we …
How to avoid Facebook, Instagram, and WhatsApp for good! Read More »
“Hello everyone! And welcome to tonight’s episode of Critical Role, where a bunch of us nerdy-ass voice actors sit around and play Dungeons & Dragons!” That’s the phrase Matt Mercer, dungeon master of the show & game, says before the start of every episode of Critical Role – and yes: this is what critically successful storytelling looks …
Yes – this is what critically successful storytelling looks like! Read More »
How to best work from home – and enjoy it is top of mind for most of us. Why? Well, allow us to take a wild guess and ask you the following question: Are you at home, sitting at your desk, and staring out the window? Are you maybe thinking about those long days back …
Chances are good you’ll agree that most online videos today reveal a lack of good mixing. Either the music is too loud and the voice over too soft, or vice versa. How to mix music and voice over for maximum impact is a combination of art and science. Even if you’re relatively inexperienced, however, as …
How to mix music and voice over for maximum impact Read More »
How well do you know TikTok? Before 2016, you might have figured – quite rightly – that Tik Tok is a catchy song by Kesha. Or it’s Wiress’ famous ‘Tick Tock Lady’ line from The Hunger Games. But in 2018, you might have reckoned: “Oh, yeah, it’s some social media app the kids love.” Fast-forward three …
Why TikTok is the best place to market your business Read More »
“Your website looks great!” A perfect compliment from a customer, right? If you’re a design company, sure. For every other company, it’s not so great. Why? Well, first of all, consider this: Your website is easy to understand and I found exactly what I’m looking for. That’s more like it. Websites looking to draw in …
Lights, camera, action! Sure, it’s a very familiar Hollywood movie-making cliché, but what if we were to take this catchphrase, and put it in a voice over industry context? Certainly, there’s no fancy lighting or camera required. No – it’d be more like: roll picture, cue music and voice over! Make no mistake, music often …
How to find awesome music for your voice over project Read More »
Even when you’ve booked one of the finest voice actors on Voice123 to promote your product or service, the success of your advertisement depends on the quality of your script. Writing commercial scripts, as almost anyone in the advertising business will tell you, is more difficult than it seems — at first glance, anyway. So …