Mark Johnson

Soft-Sell, Hard-Sell, Promotional & Corporate Industrial.

Soft-Sell, Hard-Sell, Promotional, Video Game Voice Talent Actor & Corporate Industrial including: ~Television Announcer Voice Talent ~Internet Broadcast Voice Talent ~Radio Station Imaging Voice ~Video Gaming ~Telephone Message On Hold Voice/On Hold Advertising ~IVR Voice Messages IVR Voice Talent ~Voice Talent Studio ~Business Presentations Narration ~Member of IABC (International Association of Business Communicators) ~Education: Northern Michigan University, Marquette, Michigan, Bachelor of Science. Major: Mass Communications; Minor: Broadcast Arts Graduated 1990 ~Attended voiceover training seminar in Seattle, WA in 2007 Zoester Productions in-studio production software and hardware capabilities include the following: Software: ~Sonar 7 Producer Edition by Cakewalk/Roland ~Ableton Live Lite Production Suite by M-Audio ~Orion 7.5 Audio Production Suite by Synapse Audio Software Hardware: ~M-Audio Luna Professional Large-Capsule Condenser Microphone ~M-Audio FireWire 1814-18-in/14-out FireWire Audio/MIDI Interface w/ADAT Lightpipe ~M-Audio Fast Track Pro 4 x 4 Mobile USB Audio/MIDI Interface ~M-Audio ProKeys Sono 61 (61-Key Portable Digital Piano with USB Audio Interface) ~M-Audio Trigger Finger-16-Pad MIDI Drum Control Surface 2003-Present ZOESTER PRODUCTIONS, Voiceover and Marketing Producer/Orlando, FL Duties and Responsibilities: Provide voiceover and production/post-production services for a variety of clients on a local and national level, including managing the content, production and strategic distribution of website and e-commerce promotions, flash & banner advertising, sponsor ads, and radio & television advertising to support client’s product marketing and brand advertising goals and strategies. 2000-2003 SAFECO LIFE INSURANCE CORPORATION, Marketing Analyst and Production Manager/Redmond, Washington Duties and Responsibilities: Provided both voiceover work and managed other voiceover talent on a regional and national level for national advertising and marketing campaigns & promotions. Productions included banner and flash advertising, DVD productions (training seminars), radio and television advertising, webinars, and other special event promotions. Supervised both studio and remote production staff & crews. Responsible for budgets, timelines and post-production/campaign analysis and reporting. Served as a spokesperson to the local (Seattle) and national media. Responsible for search engine optimization analysis, and post-campaign reporting regarding online advertising performance. Developed and managed the content, production, and strategic distribution of national product marketing campaigns and collateral for internal and external partners. Coordinated special event and trade show promotions, including sport-related events at SAFECO field. Responsible for monitoring product lifecycles, budgets and campaign results. Responsible for hiring and managing advertising agencies, marketing vendors, and suppliers. 1999-2000 UNITED WAY OF KING COUNTY, Publications Manager, Brand Management and Advertising/Seattle, Washington Duties and Responsibilities: Wrote, managed and provided voiceover and production work and supervision of non-profit’s marketing and advertising campaigns and events including radio and television advertising, web site content, special event promotions, press releases, direct mail promotions and billboard advertising. Served as a spokesperson to the local and national media. Responsible for print and web media buying, including banner ads and splash pages. Hired and supervised freelance photographers, video and audio production staff/talent, print vendors, and graphic designers. 1996-2000 EGGHEAD(website), Media Buyer & Corporate Copywriter/Spokane, Washington Duties and Responsibilities: Created and managed the production of numerous national advertising campaigns and promotions including webinars, CD-ROM training kits, radio and television commercials (including voiceover services), direct mail campaigns, special event and in-store promotions, and web and e-commerce content. Managed external advertising agency and was responsible for all online media buying and co-op radio campaigns. Served as a spokesperson to the national media and trade press. Developed new creative strategies for newly developed egghead website. 1994-1996 WXMI-TV (FOX Affiliate), Promotion Writer and Producer/Grand Rapids, Michigan Duties and Responsibilities: Wrote, edited, and produced award-winning radio and television advertising and promotions for Fox affiliate, including the NFL, MLB, and NHL sport’s brands and related promotions. Provided both voiceover work and managed other voiceover talent and productions. Supervised both studio and remote production staff & crews. Responsible for budgets and timelines. Conducted focus-groups and research projects. 1992-1994 WWTV-TV 9 &10 (CBS Affiliate), Promotion Coordinator/Traverse City, Michigan Duties and Responsibilities: Wrote, edited, and produced award-winning radio and television advertising and promotions for CBS affiliate, including the NFL, MLB and college football sport’s brands and related promotions. Provided voiceover work and managed other voiceover talent and productions. Supervised both studio and remote production staff & crews. Coordinated special event and trade show promotions. Responsible for timelines and budgets. Managed co-op radio advertising efforts. 1990-1991 KJUD-TV 8 (ABC/NBC Affiliate), Producer and Newscast Director/Juneau, Alaska Duties and Responsibilities: Directed newscast staff during 6 o’clock newscast. Developed and fostered advertising relationships with outside clients. Wrote and produced radio and television advertising campaigns. Responsible for budgets and timelines. Streamlined production department’s workflow and operations.