Project Main Details
With us having recently expanded to Australia through the acquisition of another agency, Digital Massive, we want to create an Australian version of this UK animation. For this, we just need a new Australian voiceover to replace the current UK version.
The tone for the project is chilled and clear - it needs to avoid being showy-offy and smug as this will put marketers off. Here's the UK version: https://www.youtube.com/watch?v=hwUJwos3jao&feature=youtu.be
And here's a description of Almanac: The product is a clever little marketing tool that enables marketers to follow both the online and offline customer journey. Once you capture a prospect or customers unique info (e.g. an email address when they fill out a form or create an account), you can follow their online journey and tie this insight back in with other online channels as well as their existing CRM system. This helps to build a better understanding of what the individual is interested in. Almanac also lets you go back in time to see engagements that an individual made with a company 5 years ago.
This may sound dull to a non-marketer but it is some clever stuff that can help marketers better personalise comms, improve the customer journey and optimise marketing spend. Personalising comms and delivering on customer journey is key in standing out amongst competition (particularly in the retail market that this is targetting) and the numbers (results) are key to prove marketing worth... which is a huge bug bearer for marketers.
The ability to identify online users has been somewhat of a Holy Grail and many marketers are unaware that you can now do this... the likes of Google Analytics currently just tells marketers that you have had X many site visits... not who and what they have done so you never get that complete picture of the customer journey. 2016-12-22 11:24:00 GMT 2017-01-06 11:00:00 (GMT 0) Greenwich Mean Time: Dublin, Edinburgh, Lisbon, London Yes (click here to learn more about ) Closed 10 5 0 direct invitation(s) have been sent by the voice seeker resulting in 0 audition(s) and/or proposal(s) so far. Voice123 SmartCast is seeking 10 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 10 audition(s) and/or proposal(s) so far.
• Audio files must be delivered via FTP/Dropbox/Google Drive/cloud
For example, can you predict your customer’s next steps? Almanac can.
Can you see every single interaction a customer or prospect has had with your brand?
Can you track individual’s journeys, both online and offline, and identify their every move from all of your data? Guess what?
And with Almanac, you can see how much each individual customer or prospect is costing you to try to acquire or keep.
But don’t worry, Almanac is not smug. It’s a team player, and with its help, suddenly, you can do all this too.
Voice123 Team Comments
Voice123 consultations with this voice seeker regarding this project and/or other projects by this voice seeker, via phone, chat, and/or email.
This project - phone.
Previous projects - phone.
This project - email or chat.
Previous projects - email or chat.
Note: Voice123 strives to establish the legitimacy of all projects posted. However, Voice123 subscribers and users are responsible for confirming information stated by prospective voice seekers, agents and/or clients. Voice123 subscribers and users assume all liability for use of any information found through Voice123, or any of its publications.
This page contains the most important details of this project. If you find the information on this project inaccurate or inappropriate, please let us know by contacting us.