Project Main Details
It will be an evocative piece in the style of AT&T's "It Can Wait" commercials: https://www.youtube.com/watch?v=OVnRcIXEqaU
The VO script is broken up into two parts: before shooting and after shooting. Before shooting, the voice over is very upbeat, positive like an advertisement for a community college. It is all about seeing the beauty and wonder in the mundane. It captures the awe of the ordinary. The amazing things in life we take for granted and only realize once it is too late. After the shooting, the voice over becomes the voice of reason and comfort in the face of the unimaginable.
To match the intimate tone of the commercial, we want a conversational and natural voice. We are NOT looking for a radio announcer. Please do not force your voice to sound dramatic. This is not the introduction to People's Court. Rather this a father confronting his son with an important talk. Your voice should have the intimacy of a bedroom conversation. Trust your natural tone, speak authentically and from the heart.
Imagine you are speaking to your son. You have advice you need to share with him, but you don't want to turn him off by coming on too strong. You want to communicate to him that you are understanding, but also that you know what is best for him. You need him to trust you. You have the authority of a life well lived. If only you knew what you are about to tell your son, you could have saved yourself from so much suffering. Don't let him repeat your mistakes. Communicate clearly. Earn his trust. Speak from the heart.
When you record this voice over, don't try to be someone else. Be yourself. Go to a time in your life when you had to have a hard, honest conversation. Prepare yourself to speak truth in the face fear. Exude confidence that is rooted in your experience. We believe in you and trust that your strongest performance will come from letting your true voice ring.
Your voice can be trusted. You are Shepherd Shield.
A few examples of performances that capture this honest, empathetic storytelling from the heart include:
Wilford Brimley on Diabetes—https://www.youtube.com/watch?v=WvzIktiFY6k
Jeff Daniels in Newsroom—https://www.youtube.com/watch?v=Rpn0vh2Rj0Y
Mike Rowe from PragerU— https://www.youtube.com/watch?v=CVEuPmVAb8o
Jeff Bridges in a PSA—https://www.youtube.com/watch?v=2RUYkzJio24
Dennis Haysbert for All-state: https://www.youtube.com/watch?v=VBAwXN8lS88
The gravitas is in what we are talking about, so don't need to over dramatize your voice. Your voice will communicate to the audience that they can trust you to tell it to them straight when it matters most.
Attached can be found here:
2017-05-12 23:59:10 GMT 2017-05-17 16:00:00 (GMT -08:00) Pacific Time (US & Canada) Yes (click here to learn more about ) Closed 21 21 1 direct invitation(s) have been sent by the voice seeker resulting in 1 audition(s) and/or proposal(s) so far. Voice123 SmartCast is seeking 20 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 20 audition(s) and/or proposal(s) so far.
Where we push ourselves to be… the best.
We learn new things, and expand our knowledge.
We like to think our world is safe…
But we also live in a world where people want to do us harm.
Where people do… the unthinkable.
We owe it to the ones we love to prepare them, to protect them, to provide the information they need to stay safe.
The Shepherd Shield App provides critical information when it matters most.
Whether it’s a hurricane, earthquake, or active shooter…
When seconds count,
Count on Shepherd Shield.
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