Amazing Serenades Case Study Video

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Project Main Details

Amazing Serenades Case Study Video 
We're an advertising agency based in Toronto, looking to create a case study video we can use to submit to awards shows. If the project wins any awards, the video will be shared on marketing and advertising websites and social media.
We're targeting judges that work in the advertising industry, looking for a compelling case they can award.
We're looking for a young, adult female voice actor to narrate our script. The narration will need to fit within a 1 1/2 to 1 minute, 40 second timeframe. Articulation and sincerity is key.

Please see link for an advertising case study video example: 
2017-06-27 22:14:54 GMT
2017-06-30 12:00:00 (GMT -05:00) Eastern Time (US & Canada) 
Yes (click here to learn more about Voice123's SmartCast)
0 direct invitation(s) have been sent by the voice seeker resulting in 0 audition(s) and/or proposal(s) so far.
Voice123 SmartCast is seeking 15 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 6 audition(s) and/or proposal(s) so far.

Project Parameters

The Voice Actor should be located in:
Flexible Price - USD 100 to USD 250
Training, business presentations, sales, and web sites
Via Internet: Advertising and Marketing
1 5
English - USA and Canada
Young Adult Female
• Audio files must be delivered via email
There are no special pre-, post-, or production requirements for this project.
Not defined
This is a non-union project
Canadian or American

Script Details

Canadian telcos dominate the advertising landscape. That is, if they have deep pockets. Cogeco doesn’t. They also have a fragmented footprint, so we needed to find a way to build rapport within each of the communities Cogeco serves in a very targeted way. And with a limited budget, we thought there was a different way to win people’s hearts.
Valentine’s Day is one of the most exploited holidays of the year. Flowers, chocolates, restaurants – all the romantic gestures suddenly cost more. But as a leading connector of people, Cogeco Telecom felt that, the one day that celebrates love should not be exploited.
This internet and cable provider wanted to lend their platforms for the most romantic gesture of all. To support their brand promise of Switch on amazing, Cogeco offered their customers the ultimate, free Valentine’s Day gift. A personalized song proclaiming your love to your special someone for all to hear.
We deployed emails inviting Cogeco customers to share their love note for their loved one. Customers would post to Cogeco with their love notes using hashtag AmazingSerenades. And then Cogeco took it from there. We crowdsourced young Canadian talent to write and perform personalized love songs based on those customers’ love notes. And on Valentine’s Day, these songs were broadcast both online and off. Online, both giver and surprised receiver were tagged so they could see their personal love song. And offline, the songs were broadcast on Cogeco cable channels for all to see. Top performing songs include:

And the organic results performed well too:
We had a 12% higher engagement rate than the average Facebook video.
1 in 2 Cogeco Facebook Followers watched.
And there were over 22 hours of organic video watching.
Proving that small budget love truly can conquer all. 
Please note that you should only use the script or your recording of it for auditioning purposes. The script is property, unless otherwise specified, of the voice seeker and it is protected by international copyright laws.

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