Marketing trends & tactics

In this digital era, marketing trends are becoming easier to spot on social media. Take TikTok ads for example – these are powerful, short, and persuasive. That’s why a big part of keeping up with trends is having an active social media presence. What are your users reading, watching, and listening to? That’s when digital marketing takes on new meaning.

As for tactics, think name changes like Weighless to Weight Watchers and new features or feature updates like Spotify’s vertical streaming tab. Whether you opt for following trends or tactics, research is key!

Keeping up with the constant evolution of marketing trends can be overwhelming, which is why we’re digging deeper into the power of marketing strategies and industry trends.

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