Project Main Details
• Audio files must be delivered via FTP/Dropbox/Google Drive/cloud
Laura is a smart and savvy marketing professional and a Survey Monkey customer.
She uses Survey Monkey to track Customer Satisfaction using the Net Promoter Score (NPS),
monitor her company's Brand Perception,…
test market campaign concepts,…
gauge her team's overall satisfaction,…
and perhaps most importantly…
sort out the schedule for her son's soccer practice.
Survey Monkey is the essential partner to help her make great decisions for her customers, employees and company.
Laura gets a score of 9 from Jeff, one of her customers. (way to go Laura!)
Jeff thinks, "What a great way to have a conversation at scale!"
He signs up for an account and sends out a survey to 8,000 of his own customers.
3,000 of them complete the survey and 9,000 datasets are collected in 48 hrs.
Of those 3,000;
• 20 people sign up for a Survey Monkey account (HR, Wedding planning, Sunday school classroom feedback)
• 25 sign up for Contribute where they donate to charity by taking surveys. (In 2015, we donated $2.8 million to charity)
• 100 people participate in a 2nd survey and share their opinions on the 2016 election (using Survey Monkey Election Tracker Project)
• And one of those customers who gave Jeff the feedback thinks, "Hey! What a great way to have a conversation at scale!"
And the viral loop begins again.
Using the results, Jeff is able to take a quick action to improve quality of support.
He is also able to compare his results against industry average and competitors.
Plus, Survey Monkey's content creation solution (Tech Validate) automatically generates persuasive content for Jeff and his team to use in outbound marketing efforts (web, social, star rating).
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