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2016-08-10 14:55:58 GMT 2016-08-12 17:00:00 (GMT -05:00) Eastern Time (US & Canada) Yes (click here to learn more about ) Closed 11 11 0 direct invitation(s) have been sent by the voice seeker resulting in 0 audition(s) and/or proposal(s) so far. Voice123 SmartCast is seeking 10 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 11 audition(s) and/or proposal(s) so far.
• Phone Patch OR
• Source Connect
“Consumers are demanding, speed, personalization and convenience.”
“Ingredients and supply chain are being scrutinized like never before.”
“Channels are blending and dayparts are fading.”
“These dynamics are driving innovation in beverages.”
“The same trends are influencing foodservice. The advent of Coca-Cola Freestyle meets the demand for customization and choice head on. A proof point being that 60% of beverages poured from Coca-Cola Freestyle include a flavor.”
“So what does this all mean for Little Caesars?”
“With the Little Caesars service model, there is a short window of time to create the desire for a beverage purchase. “
“Consumers have come to expect flavor and package variety. Does Little Caesars have the right brands and right packages available?”
“We asked 1,400 Little Caesars guests across 34 states about their beverage and package preferences. Here’s what they told us…”
“Given the Little Caesar value positioning, you may not be surprised to hear that respondents showed a preference to a smaller, less expensive, package than the traditional 2-liter.”
“How do you deliver on your guests desires without losing profits?”
“Selling the right package to more of your guests.“
“When you offer the right variety of packages, along with Coca-Cola products, the guests who rarely buy beverages are now 16% more likely to add a Coke onto his or her pizza order.”
“So what could this mean for the Little Caesars franchisees?”
“A potential improvement in profitability of $2,400 per location, per year.”
“That’s a potential system impact of $10.5 million dollars.”
“A partnership with The Coca-Cola Company will deliver not just a beverage partner, but a best business ally.”
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