Project Main Details
The campaign targeted couples with certain attractions, and families by promoting others. 2016-04-12 16:31:27 GMT 2016-04-14 18:00:00 (GMT 0) Greenwich Mean Time: Dublin, Edinburgh, Lisbon, London Yes (click here to learn more about ) Closed 7 7 0 direct invitation(s) have been sent by the voice seeker resulting in 0 audition(s) and/or proposal(s) so far. Voice123 SmartCast is seeking 10 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 7 audition(s) and/or proposal(s) so far.
• Audio files must be delivered via FTP/Dropbox/Google Drive/cloud
(First section - NB whole video will be approx 3 minutes, and needs to be a pacey, vibrant read, please)
"Major tourism investment in new attractions, entertainment areas, cultural hotspots and hotels has made Singapore a world-class holiday destination. But Singapore is still seen by many European travellers as just a stop-over destination.
Thomas Cook Group has been inspiring holiday choices for 175 years. With 20 million customers, it made the perfect partner for Singapore Tourism Board to achieve its key objective: get people to see Singapore as a holiday destination in its own right, increasing the 3-night average length of stay.
We identified two target audiences: holiday-decision makers for families and for couples. We wanted them to see the Singapore they didn’t know, from nature to culture, from food to vibrancy by asking them to Get Into Singapore.... "
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