Project Main Details
The film must deliver a blend of art and science, being both mysterious and disruptive at the same time. We must be creative, but without clouding the perception that the agency is also very effective when it comes to delivering results. It is provocative and inspires reflection.
The film is clean, light and has an upbeat tone. It is still art but it is neither dark nor sad.
Yellow and black are the predominant colors of the agency, but at some moments we also work with explosions of colors.
The logo spheres are the protagonists of the film.
This project is extremely strategic for REF + T.
This film will be screened in agency presentations to new clients. It will also be available on the Internet on the agency’s channel.
It will not be shown on TV.
It will be used indefinitely, as the film promotes the agency as a brand. As such, we will use it to prospect new customers and position ourselves in the market.
The voiceover audio is in the following link, it is a reference for interpretation and the correct pronunciation of the agency name (Ref + T - 02:29). The soundtrack you will hear is the same as we will use in the film: https://we.tl/bJ5m1L70Cc 2016-06-01 17:08:14 GMT 2016-06-02 12:00:00 (GMT -03:00) Brasilia Yes (click here to learn more about ) Closed 15 15 0 direct invitation(s) have been sent by the voice seeker resulting in 0 audition(s) and/or proposal(s) so far. Voice123 SmartCast is seeking 15 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 15 audition(s) and/or proposal(s) so far.
Contemporary life changed our ways: the way we communicate, commute, work, and even how we have fun.
New behaviors have arisen, originated from the union between science and art. What's the outcome of this?
Decisions made in the palm of our hands, and people empowerment.
We keep changing the world around us, every single day, while it keeps reacting to our transformations.
Are your brand ready for this?
We are surrounded by disruption, and traditional messages no longer translate to those "new humans".
That's why REF+T invites you to open new channels in order to dialogue and exchange experiences with these new consumers.
Simply because… everyday we are a little bit more like artists, a bit more like scientists, and eternally… humans.
Art And Science
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