Project Main Details
Everyone loves music, and everyone wants to have an active lifestyle, but not many know that the real magic happens when we combine them together. So, we created a sustainable process which enchants our lives and environment with music.
Waves water uses the research of Dr. Emoto who found that water has a unique ability to learn, remember and respond to musical vibrations. He found that water formed beautiful, cohesive crystals only when positive music was played to it. He took this research even further and found that when giving musically charged water to plants, they became more vibrant as a result. Like plants, our cells are 80% water, so this positive water also has the ability to affect us – positively!
So, we created Waves water and an enhanced lifestyle. The Waves lifestyle begins with the most important part of the day, morning. We woke up members with a sip of music. We offered alarm clocks which are also “chargers” that played positive music to the water in order to set the tone for the rest of the day.
Once our subjects left the house, they used our mobile app to find Waves water recharge stations along their route through the city, allowing them to refill their bottles with pristine spring water. Each bottle has a unique ID and when filled, the recharge station sends this event to a web site where users and their friends can see how many bottles they’ve kept out of landfills.
Users found themselves immersed in the Waves lifestyle where they felt a sense of pride and accomplishment for their participation. The community continues to grow as word spreads virally through our web site and curious pedestrians who spot our recharge stations. Don't just listen to the music, enchant your life with it!
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