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Please submit an custom audition from the following intro to the longer piece provided. 2011-12-16 20:20:28 GMT 2011-12-20 19:00:00 (GMT -06:00) Central Time (US & Canada) Yes (click here to learn more about ) Closed 0 0 0 direct invitation(s) have been sent by the voice seeker resulting in 0 audition(s) and/or proposal(s) so far. Voice123 SmartCast is seeking 50 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 0 audition(s) and/or proposal(s) so far.
Please submit an custom audition from the following intro to the longer piece provided. Changing behavior starts with research. In the 2010 VOTEXAS campaign with Stadia Research and EnviroMedia got results. 62% of Texans got the key message: “Your vote counts/your voice counts/right to vote/voting is important.” An 8% increase. 88% of Spanish-speaking voters were confident they knew their voting rights. A 12% increase and 60% of young voters’ (18-34 yrs. old) were confident with the voting process. That's a 12% increase. Also, confidence among special needs voters doubled (63% vs. 33%).
In 2012, Voter ID is a potential game changer. So EnviroMedia and Stadia commissioned research before developing our strategy and our proposal. Using a 21-question online survey, reaching 511 eligible Texas voters.
The big take away? Only 51% of voters had even heard of the new voter ID requirements. With even lower awareness among special populations.
The vote Texas solution is to position the Texas Secretary of State’s Office as the trusted, neutral source for accurate and timely information about voting. Education the public through a comprehensive, culturally appropriate communications.
Using targeted media tactics with clear and direct messages for special populations, as well as educating the public about free Election Identification Certificates.
Together we can prepare Texans.
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