Project Main Details
Helping your clients, creating your product, delivering your service, emails, and keeping the books. It’s almost overwhelming, and the last thing you need is one more thing to take care of.
In today’s economy, you need to be getting the word out about your business, and you know that every day, the digital world is growing, and your business needs to grow with it. You know that you need to be on social media. Your potential customers are there, and they want to know all about you. But how can you even start?
Sure, you could learn to do it yourself, but that would just be one more thing you had to juggle. Who has the time or energy for that?
And hiring a full time social media expert is so expensive. With your expense for doing business, that probably isn’t even an option.
So how are you going to get your small business on social media in a meaningful way?
Social Joey is your connection to the digital world. Our team of experts can get you online and engaging with your customers in no time! We know social media better than anyone, and we know small business too.
Social Joey knows what to post, where to post, and when to post on behalf of your business so that you can rest easy knowing that your customers are seeing your business in the very best ways.Best of all? Social Joey is easy and affordable. Now you can have a social media presence for less than it costs to be in the yellow pages!
These days, being a great business just isn’t enough. You also have to be seen. And that all starts on social media.
So why wait? There is no one who can be a better fit for your time and your money than Social Joey.
It’s time to get Social. So let Social Joey get your social media hopping!
On February 4, 2004, Facebook launched, and the world changed forever. The old ways in which we communicated were suddenly outdated, and the social media revolution had begun.
The way that people receive information has drastically changed. Every year, newspaper circulation continues to plummet while the number of people who access online news through social channels is growing and growing. People are not listening to the radio like they once were, and Internet radio consumption from companies like Pandora, Spotify, and iTunes Radio continues to be on the rise.
And not surprisingly, the advertising dollars have followed these changing trends. Newspaper advertising revenue is down. Radio advertising is down. The Yellow Pages are practically nonexistent. And television is losing ad revenue in almost every market.
So where are people turning to find the products they want, and where are businesses turning to reach their audience? Social media.
The number of people who utilize social media is staggering. Facebook alone has 1.28 BILLION users, while Twitter, Google Plus, and LinkedIn each have more than 200 million active users on their social platforms.
And it’s incredible how quickly this has happened.
To put things into perspective, let’s look at the rate of growth for these various media. Radio was the first to launch, and took 38 years to reach 50 million users. Television was next and took 13 years to reach the same 50 million. Next came the Internet, which took 4 years to reach 50 million. Finally, we have Google Plus, a fairly new social media site, which blew these other media sources away by reaching 100 million users in just 8 short months.
As you can see, social media isn’t just a passing fad. In fact, its influence is only going to get bigger and bigger, and the only way to be a smart business is to be involved in social media.
So how does social media benefit your business?
First and foremost, this is where your customers are looking for you.
Last year, 97% of customers searched for local business online, and 87% of them discovered a business for the first time in their searches.
Now, we know that there are several way to search for business, and you may be thinking that most of these searches were done on Google, but the truth will blow your mind. A whopping 78% of those searches were done exclusively on social media sites. That means over three-fourths of local business searches last year were done on social media.
Not only are customers looking for you on social platforms, but they are talking about you there as well. 87% of consumers say they refer to online reviews before they even consider trying a new business, and for 50% of Americans, Facebook reviews are their #1 influence when making a purchasing decision. Last year alone, 80% of consumers tried at least one new business because of a friend’s suggestion on social media.
As businesses have seen this shift they have began to shift their marketing strategy. Last year 73% of business in hyper growth mode increased their social media spending, and 78% of businesses that utilize social media gained brand new clients.
So as you can see, people DO let social media influence the way they spend money, and businesses that are smart with social media gain the benefits! And not only is social media where people are looking for you, social media is also the best way to save money on advertising directly to your intended audience!
Traditional ads are expensive, and you have no way of knowing if you’re actually reaching your target audience.
Consider this - For a 3x5 ad that runs just one time in the local newspaper, you might expect to pay about $450. This doesn’t guarantee that any of your customers are seeing the ad. It just means your ad is in the paper.
Radio is even worse. The average cost for just one week of ads on radio is $500, and you are stuck hoping that people are listening at the right time or haven’t switched stations.
And Television is the worst of all, coming in at nearly $1500 for a 30 second ad. That’s a lot of money to roll the dice and hope people are actually watching and haven’t changed the channel.
So how do you spend your money wisely, make sure you hit your targeted audience and don’t spend a fortune? Social media.
While it can cost you up to $32 to reach a scatter-shot audience of 1000 random people using traditional advertising, reaching a highly-targeted audience of 1,000 current and potential customers on social media can be as cheap as 25 cents. To put that in perspective
- You can reach 1000 customers with a custom message about your business for the price of a gumball.
You know that your business has to be on social media, but with all the demands of running a business you’re already juggling, how do you find the time and money? While many large corporations may have an employee—or an entire team—dedicated solely to managing social media needs, this simply isn’t an option for most small businesses. That’s why we created Social Joey.
Social Joey is your solution to social media marketing. Not only do we know how to get your social media up and running, but we know how to maintain your social media presence and effectively reach your audience. And we do it for a price you can afford. In fact, the value is so great, you can’t afford not to!
Some of your businesses may have a Facebook page, but many of them don’t. However, did you know you that Facebook creates pages for companies they know exist? Your business may have a Facebook page that you never even knew about! Unfortunately, it looks like this! (show generic FB pics)
At Social Joey, we know how to make your Facebook page look incredible so that every single potential customer is meaningfully engaged with your brand and products or services. We also customize your other social media channels like Twitter, Google+ and LinkedIn. At Social Joey, we know what it takes to make you look your best so that you always impress potential customers.
But making your social media look great isn’t enough. You also have to know how to engage. That’s why we specialize in finding and creating content that your customers want to see. At Social Joey, we assign every client a team of professional writers and designers. These social media experts focus on making your business look and sound great, every day.
CUE ANOTHER TESTIMONIAL
Why is Social Joey so effective? To begin with, we know what to post and when to post. Now you never have to wonder if your potential customers are seeing the content that our experts have developed for your brand. Social Joey takes the time to get to know your audience, and then we post a mixture of engaging links, quotes, graphics, and custom blogs throughout each month. With Social Joey on your team, your social media will go from being ignored by your customers to a destination for them to engage with your business. That’s how you beat the competition, right? Your customers want to buy from the businesses that are reaching out to them. Don’t believe us? Just check out these numbers.
78% of consumers say they feel companies that provide custom content on social media are interested in building good relationships with them, and 61% say they are more likely to buy from a company who provides this content.
Not only does great social media content increase customers’ likelihood of purchasing your services, it also makes it easier for them to find your business in search engines as well as social media sites.
75% of people who use Google to search for local businesses never go past the first page. That means it is important that your business is listed in the top results. Custom social media content makes that happen. In fact, custom content increases your chances of being on the first page by 89%, meaning that it is one of the top things search engines use when ranking businesses. Want to succeed on Google? Then you have to be social.
So what does all this mean for your business’s bottom line? A strong social media presence creates the ability to focus in on your target market, stronger leads, and more sales. Social media marketing costs 62% less than traditional forms of advertising and produces three times as many leads. This is because on social media, you can effectively target potential customers.
Facebook ads reach 89% of a targeted audience compared to just 39% through traditional advertising. What you may find even more surprising is that small businesses with blogs produce 126% more leads than business that do not blog, and customers who receive a monthly newsletter from a small business actually spend 82% more when purchasing from that business.
This type of strategic, results-driven engagement is exactly what Social Joey can do for your business. With our team of social media experts and professional writers and designers, you finally have a solution to reach all of your customers on social media. That means you can spend more time with your business, while reaping the benefits of social media without any extra effort.
We deliver a fresh look and great content for your business, and the entire time you get real time reporting on what is being posted and how it is reaching your customers. With the Social Joey custom dashboard, you will be able to see firsthand just how powerful Social Joey’s marketing is for your business. And we do it all for less than $10 a day. Now, for less than what it costs for you to eat at McDonalds, you can power your business’s social media presence in a way that really adds to your bottom line.
When you join Social Joey, we provide all the tools, expertise, and personnel to get your social media up and running. All of our packages include a team of content professionals which consists of an account manager and personal social media expert, a professional writer, a professional graphic designer, and a professional content editor. This team delivers custom content and images that effectively engage customers when they come to your page.
Your team will set up new social pages, or redesign your existing ones to make sure they grab customer’s attention through custom images and text that make your business stand out among the competition. We will also optimize all of your pages and images so they look great on tablets and mobile devices to make sure that no matter what device your customers are using they will see beautiful images and correctly spaced content.
In addition to this creative team, all of our packages include social media engagement training for you and your staff. Our social media gurus will share the best tips and techniques for really connecting with your audience of current and future customers on social media.
And maybe best of all, all of our packages include detailed reporting. That means you will stay current on everything happening on your social channels, including real-time analysis of social media’s positive impact on your business!
Now let’s dig deeper in to your package options:
On top of these complementary services, with our Premium tier you will receive 5 custom Twitter posts and 5 custom Facebook post a week. This means during a normal business week you will be making contact with your customer base as well as potential customers every day. We are not talking about just posting random content at random times either, Social Joey will analyze your followers to determine their periods of highest activity to make sure every post goes out at the optimum time to make sure your followers see what we are posting. And every post is carefully crafted to reach your target audience with messages that set your business apart
The next step in our tiers is our Optimum package. This is our flagship plan because it gives you so many levels of engagement. In this tier you will still receive the 5 precisely timed Facebook and Twitter posts each week, but we will also make one of those posts a custom designed graphic that our reachers shows improves reach and engagement. Another valuable addition in this tier is that we will create a custom blog page for your business, and update this blog twice a month with current, engaging content. Blogs not only give your customers great content to read they are also one of the best boosters to SEO. In this tier we will also create a monthly e-newsletter that we will deliver right to your customer’s inboxes. At the end of the month we will analyze which of your blogs, Facebook posts, Twitter posts, and images have received the most engagement, and we will use the best content to populate your monthly e-newsletter. This ensures that your most popular content is seen by everyone, every month. The value in this tier is simply remarkable when you consider how many different ways you are making contact with your current and potential customers.
Our Select tier includes everything from the previous two, but Twitter and Facebook posts increase to 7 times each per week. That means that every single day your company is engaging clients on the top two social media networks. We are also going to give you a second custom image every week to make your social media pages even more eye catching. This package also provides the significant benefit of participation in the Google+ social media platform. Your business will receive an artist designed Google+ page as well as 5 custom posts a week. Google+ brings a lot of value because it is the fastest growing social media site, but it is also the number one influencer of SEO. A strong Google+ presence will do more for your SEO than anything else you do.
Our final tier, the Elite tier provides everything from the previous tiers, and also puts your business on the social media site that is all things business: LinkedIn. We will create a custom designed LinkedIn page, and our professional writers will post 3 times a week. Your Google+ posts will also be increased to 7 per week, along with a third custom image each week. The Elite tier is a truly comprehensive social media package that positions your business across four powerful social media platforms.
Our A La Carte menu is designed for companies who are ready to energize their social media marketing, Social Joey’s team of social media experts knows all the best techniques for increasing your social media reach, whether that’s Facebook Ads, Promotions, Boosted Posts, Custom Facebook Tabs, or Twitter Ads.
With the Contests service, Social Joey will craft and run a highly targeted Facebook campaign to increase page likes by promoting an incentive or prize for those who participate. This would be a great way for you guys to do big giveaways at the large school meetings. People who like your page during the Contest will continue to receive updates from your page so instead of advertising to them one day a year you get them every day.
Our Engagement service makes sure your customers receive quick responses to their comments on your business’s social media pages. A professional writer will monitor your social channels daily and respond quickly and professionally on your business’s behalf to any customer comments or questions.
The Online Presence service makes sure your business is on Yelp, GooglePlaces, and 4Square so that your customers can quickly access information about your business, such as location and hours of operation, directly from those specific apps.
Lastly, Social Joey’s Website offering has two options--a 5-page and an 8-page website--and Social Joey takes care of everything, from design to content to coding. You will get a brand new website for a fraction of the cost.
Social media works, and businesses of all kinds are being connected with their current and new customers by the Social Joey team. Our team is already providing expert social media marketing solutions for businesses and organizations in these areas, and more. No matter the type of your business or the size of your target market, Social Joey is the best solution for strategically and effectively marketing your small business.
Social media is undeniably the future of small business marketing. Just today, over 23,000 businesses have joined Facebook. In fact, while you have been watching this presentation x number of businesses (circle the number on the ticker) have. [THIS WILL BE DETERMINED WHEN WE KNOW RUNNING TIME.] If you don’t get started, the guy down the street will. Are you willing to give up the critical leverage needed to stay connected to your customers?
You know why you should join the social media marketing revolution… and now you know how to do so effectively and affordably: with Social Joey. So connect with us today, and let Social Joey get your social media hopping.
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