Mom Conversational

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Project Main Details

Mom Conversational  
We’re casting a voice to play the character of a "real mom" in a radio ad we're running in a couple of weeks for a life insurance product.

A little background on the Mom character in this copy:

* She is natural, relaxed and confident. She is confident in her choice to ensure her family is protected with accident/accidental death insurance.

* She is serving the audience, not selling them, by sharing this valuable information. She's the friendly soccer Mom next door - not an announcer or sales representative.

* She is happy to be able to help the listeners get the benefits she knows AIG Direct offers.

* Above all, she does not sound like a professional VO voicing a typical radio ad. She is a real person with feelings that cares about her family and wants to help other people protect their families as well.

Context - Mom is chatting with friends over coffee on a Saturday morning. The copy picks up during a conversation this group of friends is having about getting life insurance.
2013-01-18 13:39:13 GMT
2013-01-30 09:00:00 (GMT -05:00) Eastern Time (US & Canada) 
Yes (click here to learn more about Voice123's SmartCast)
4 direct invitation(s) have been sent by the voice seeker resulting in 0 audition(s) and/or proposal(s) so far.
Voice123 SmartCast is seeking 50 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 0 audition(s) and/or proposal(s) so far.

Project Parameters

The Voice Actor should be located in:
Student or Non-for-profit student project - USD 200
Via Radio: Select Markets
:40-:45 seconds
English - USA and Canada
Middle Age Female
• Audio files must be delivered via email
• Deliver edited and finished voice tracks
The Voice Actor should have at least 7 years of experience in the voice industry.
The voice seeker is willing to hire either union or non-union talents for this project

Script Details

*** Please submit custom audition. 
I knew it was important to have life insurance to protect our family. But I was putting it off.

But then yesterday a girlfriend of mine asked me, point-blank, what would happen if you lost your husband? How would you pay the bills? The mortgage. The car payments. Food.

And that’s when it really hit me. And I realized I needed to get us life insurance, right now.

So I called AIG Direct. And in less than five minutes I had a quote. I was shocked at how affordable it is. Just seventeen dollars a month for 250,000 dollars of term life coverage! I feel so much better knowing the kids and I are protected. And my husband was so happy I got the quote. 
Please note that you should only use the script or your recording of it for auditioning purposes. The script is property, unless otherwise specified, of the voice seeker and it is protected by international copyright laws.

Voice-Seeker Details

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