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... and the next big opportunity for profit is cross-selling high-margin hotel rooms.
This is how Switchfly helps major airlines increase their revenue.
We’ll work with you to implement sophisticated hotel cross-sell technology. And we’ll determine the optimal placement for the cross-sell, which can occur in one of three contact points…
The first opportunity occurs ‘In Path’ or during the traveler’s normal booking path, giving you complete control over your customer and placement.
The traveler starts a search… selects their outbound leg…and their return flight. This is where the cross-sell is initiated.
The Switchfly platform will reply with relevant, real-time hotel offers. And it all matches your brand. All you need to do is display the information on your site.
Once a user clicks on the offer, they’re routed to our dynamic packaging path to complete the booking.
Another cross-sell opportunity is on the Confirmation Page.
After completing their booking users are presented with hotel choices based on their travel. Customers are offered these discounted rates for a limited time.
The final opportunity occurs in the ‘Pre-trip Email’ where a hotel cross-sell can easily be incorporated into an existing customer contact point.
All three of these strategies use the Switchfly Intelligent Hotel Merchandise Engine. Switchfly algorithms “learn” to present the best hotels based on past conversion rates. You can adjust rules based on several different factors.
Our most successful partners integrate cross-selling with their CRM and loyalty programs. That way, Switchfly can determine the optimal hotel and redemptions options based on customer information.
Talk to us and find out how to integrate hotel cross-selling on your site.
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