ESPN brand research video

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Project Main Details

ESPN brand research video 
This narration is for a short brand research video for ESPN. Keywords: marketing, business, clear, informational.
2014-02-05 20:40:30 GMT
2014-02-06 20:00:00 (GMT -08:00) Pacific Time (US & Canada) 
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0 direct invitation(s) have been sent by the voice seeker resulting in 0 audition(s) and/or proposal(s) so far.
Voice123 SmartCast is seeking 25 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 12 audition(s) and/or proposal(s) so far.

Project Parameters

The Voice Actor should be located in:
Student or Non-for-profit student project - USD 100
Training, business presentations, sales, and web sites
130 words
English - USA and Canada
Middle Age Male
• Audio files must be delivered via FTP/Dropbox/Google Drive/cloud
• Deliver edited and finished voice tracks
The Voice Actor should have at least 5 years of experience in the voice industry.
This is a non-union project

Script Details

custom demo required 
It's the first rule of marketing: if you want to build something important, you need to build something different. difference is the essential starting point. 

although ESPN remains highly differentiated, the brand has recently suffered a decline in various differentiation metrics. the underlying question is "why?". 

ESPN, in partnership with Sterling Brands, set out to examine this critical question of difference. 

we started by speaking to industry experts to understand how leading brands maintain their difference over time. we also spoke to ESPN brand leaders and agency partners to diagnose the decline from the inside-out. and finally, we traveled to Charlotte, Austin and Orange County to understand the fans' perspective. 

ultimately, our goal is identify any causes for a decline in difference, and to help ESPN reverse that momentum.  
Please note that you should only use the script or your recording of it for auditioning purposes. The script is property, unless otherwise specified, of the voice seeker and it is protected by international copyright laws.

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