Project Main Details
2012-01-09 10:35:08 GMT 2012-01-13 10:00:00 (GMT -05:00) Eastern Time (US & Canada) Yes (click here to learn more about ) Closed 0 0 0 direct invitation(s) have been sent by the voice seeker resulting in 0 audition(s) and/or proposal(s) so far. Voice123 SmartCast is seeking 25 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 0 audition(s) and/or proposal(s) so far.
When the Newfoundland and Labrador Medical Association came to WaterWerks for an ad campaign,
they got a lot more then just great creative.
Our campaign actually became news.
It was covered by the CBC, NTV, VOCM and the Telegram.
The ads inspired blogs, letters to the editor and editorial cartoons.
In addition to an incredible recall rate of 85% in four short weeks, "Life Lost Waiting" got the attention of experts in the communications field, provincially, nationally and internationally.
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