Project Main Details
3 thirty second TV's along with a long form piece.
SAG SCALE 2012-12-08 13:09:06 GMT 2012-12-14 23:00:00 (GMT -08:00) Pacific Time (US & Canada) Yes (click here to learn more about ) Closed 0 0 0 direct invitation(s) have been sent by the voice seeker resulting in 0 audition(s) and/or proposal(s) so far. Voice123 SmartCast is seeking 70 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 0 audition(s) and/or proposal(s) so far.
Open on a 35-something woman out shopping in an eclectic shopping district. She’s browsing, open to the ideas, sights, color and textures she encounters.
0:00 – 0:08 She spots a retro sweater in a shop and a ‘pin’ of the sweater’s color and texture pops up behind her. She continues shopping and as she does, more ‘pins’ pop up as she sees things that interest her. A vase with a mosaic tile pattern, the cork of a platform shoe, the grained wood in an end table formed from a tree trunk. The pins follow her along the shopping trip.
0:08 – 0:12 Cut to the shopper entering a ***********store with pinned images in tow. She’s greeted warmly by a female C1 employee who recognizes the pins for what they are.
Our shopper looks a bit overwhelmed by having so many great ideas for floors, but she’s quickly put at ease by the C1 employee who knows just what to do.
They review the pins and the C1 staffer motions to a few that are similar and leads the shopper to a display.
Cut to the day of installation. We see our shopper in her home. As she walks the ‘pin’ she had for hardwood meshes with the floor. She smiles with a sense of accomplishment.
0:24.5 – 0:30
Offer supers with
***********Floor & Home Logo
VO: When you’re thinking about new floors,
your imagination has no limits – so why
get fenced in at just any flooring store?
has the widest selection of colors and styles
– and our Beautiful Guarantee -- to make
shopping for a new floor simply better.
Stop in and visit with a flooring expert and discover
how affordable your new floor can be.
*********** We’ve got you covered.
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