Project Main Details
Male, mid 30s-50s (shouldn't sound like 20-something or old man/grandpa). Warm, credible. Non-announcer-y. A thoughtful, storytelling style.
Female 30s-50s. Warm, poetic, thoughtful, credible. Storytelling style. Examples: Alison Janney (Kaiser Permanente), Jane Alexander (could also be a distinctive voice, like Linda Hunt...but this is not the preferred direction).
TV :60/:30 lift. Buyout for 2 years. ABC network, cable, wild spot (including LA, NY, CHi), possible internet and industrial use. Initial media buy is 2 weeks prior to Christmas beginning 12/12. If goes beyond this time period, rate to be negotiated in good faith.
Session: week of 12/3/2007 2007-11-16 19:58:39 GMT 2007-11-20 12:00:00 (GMT -08:00) Pacific Time (US & Canada) Yes (click here to learn more about ) Closed 70 70 0 direct invitation(s) have been sent by the voice seeker resulting in 0 audition(s) and/or proposal(s) so far. Voice123 SmartCast is seeking 75 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 70 audition(s) and/or proposal(s) so far.
• Phone Patch
This is an anthem celebrating toys and the joy they bring to children. It's a montage of vignettes, set to music, capturing charming, spontaneous, "magic" moments of kids interacting with toys. We see children playing with toys, opening gifts (Christmas/birthday), getting a coveted new toy, interacting with their parents, etc.
The tone is warm and emotional, but real, not overly saccharine. We may also include (or recreate) some archival footage and/or stills of kids playing with the products, such as Barbie, in the past. Possible Music: "You'll Be in My Heart"/Phil Collins (instrumental, with lyric at end)
Open on "home movie" footage, circa 1950s/early 60s of toddler pulling classic Fisher-Price "Snoopy Sniffer"or "Busy Bee" pull toy. (Cut to 2 year old playing w/ "Chatter Telephone"?)
VO: They grow up with us.
Cut to home movies (or stills) of 1-2 little girls in pjs on Christmas morning circa 1960s/70s, gleefully posing with their Barbie dolls (just unwrapped).
VO: And create indelible memories.
Cut to child playing with Little People. Cut to girl quietly gazing at a Barbie doll in fantasy Princess clothing (OR) watching Barbie DVD (like "Rapunzel") on computer.
VO: They enchant us. . .
Cut to 3 year old boy cracking up while watching Tickle Me Elmo go through gyrations.
VO: . . .they make us laugh. . .
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