Project Main Details
This is an animated explainer video that tells who the company is and how their cloud-based product helps business users.
The target audience are business users that rely on internet applications like Salesforce, Zoho, Dropbox, Google Drive, and Slack to run their business. They’re younger, tech-minded and more male than female.
TONE / FEELING
The tone is conversational. The copy is written as the voice of company. They want to be approachable and viewed as a coach or advisor that’s simply sharing tips on how the viewer’s life can be better. They’re here to help.
The writing is matter-of-fact. The delivery should follow that lead. No characters or noticeable accents. There’s a small turn near the beginning where the problem is described. Some frustration can peek through in this section, but should quickly turn back to positive. Being able to see the “smile” in the delivery is good (think Rob Lowe’s character from Parks & Rec, https://youtu.be/mRFAOYofBqI), but we want to avoid being too “gushing” or over-the-top effusive.
To give a feel for the visuals, here’s a link to the in-progress A/V script: https://docs.google.com/document/d/1G_hCJIOTb2h6ifN2ZjxIG7fXJn0pMnh-2H2czTbla3s/edit?usp=sharing 2016-08-04 13:52:27 GMT 2016-08-09 11:00:00 (GMT -05:00) Eastern Time (US & Canada) Yes (click here to learn more about ) Closed 110 110 2 direct invitation(s) have been sent by the voice seeker resulting in 0 audition(s) and/or proposal(s) so far. Voice123 SmartCast is seeking 110 auditions and/or proposals for this project (approx.) Invitations sent by SmartCast have resulted in 110 audition(s) and/or proposal(s) so far.
• Audio files must be delivered via FTP/Dropbox/Google Drive/cloud
It holds the data and information that enable your business to grow and run effectively.
But integrating and interacting with all of this data can mean developing an expensive and complex user experience that doesn’t scale with your business.
You want the ability to access the power of your data with simplicity and flexibility, so your applications deliver instant results.
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